"My dog had seasonal allergies, ear infections, uncontrollable itching and licking. After his first jar, he's finally comfortable and 95% of his symptoms are gone!"

Take this 90-second assessment to uncover what may be keeping your dog stuck in the itch cycle.
QUIZ MADE BY
Dr. Cameron, DVM
Board-Certified Veterinary Nutritionist
578 dog owners taking this assessment right now
100% Free & Personalised
(Tap everything you've noticed)
Thousands of dogs are sleeping through the night again - without scratching their paws, bellies, ears and necks raw - by supporting the gut, immune system and skin from the inside.






(Select all that apply)
You've done everything right with the bowl and the itch is still there - food alone can't reach where it starts.
Meds, baths and sprays quiet the itch for a while, but it often starts deeper, where the gut, immune system and skin work together. Daily support for all three is the missing layer.
(Select all that apply)
(Select all that apply)
Amazing! I was surprised how well it worked to curb my lab's itchy paws. He still itches on occasion but it is reduced by at least 90%. He is not on any allergy medication and this is the first product that I saw a real change in his behaviour with.
Verified buyer
I bought this for my dog who was dealing with seasonal itching, and after about two weeks I noticed a real improvement. He scratches less, his skin looks healthier, and he has no problem eating it. So far, I'm very happy with the results and would buy it again.
Verified buyer
â ïļ HIGH RISK Level
Your dog's skin barrier is under heavy strain. When the gut, immune system and skin fall out of balance, everyday triggers like pollen, dust and food proteins keep setting off the itch cycle.
Allergen Trigger Risk
High
Gut-Immune-Skin Balance
Disrupted
Barrier Breakdown
Severe
Recovery Potential
Excellent (with daily support)
Meds like Apoquel and Cytopoint only quiet the itch for a while. This plan works on why it keeps coming back.
The itch shows on the skin, but the gut, immune system and skin work together. Surface fixes calm it for a while. Goodkin supports all three, every day.
Recommended: 3-4 tubs. Your dog needs the full 8 weeks of unbroken daily support. Running out at week 4 means starting over.
â 90-day guarantee, no questions asked: love it or get your money back.
Take our 30-second quiz to see if Goodkinâs clinically-studied Chews* can help bring your dogâs gut, immune system and skin back into balance â and calm recurring itch.

A 60-day clinical study showed that daily use of Anti-Itch & Allergy Chews helped support the internal balance sensitive, itchy dogs need.
Tick all that apply

A dog's gut, immune system and skin barrier are connected and work together. When one is out of balance, the others follow and the skin keeps reacting. Goodkin Anti-Itch & Allergy Soft Chews support all three at once, every day. Vet reviewed, with no drugs and no steroids.
No signs today? Don't wait. The gut, the immune system and the skin barrier are connected and work together, and when one slips out of balance, the others can follow. Goodkin Anti-Itch & Allergy Soft Chews support all three together every day, with no drugs and no steroids. Vet reviewed and trusted by more than 350 independent veterinarians.
Tick all that apply

Upgrade your dogâs routine with Goodkin Anti-Itch & Allergy Soft Chews, simple daily support for the gut, immune system and skin. Expertly formulated by vets and nutritionists, they are used by 100k+ customers and backed by 40.000 5-star reviews.
Start today with Goodkin Anti-Itch & Allergy Soft Chews: daily support for the gut, immune system and skin together, with no drugs and no steroids. Vet reviewed and trusted by more than 350 independent veterinarians. First changes usually show in 2-4 weeks.
Based on your answers, Goodkin Anti-Itch & Allergy Soft Chews look like a good fit. Support skin comfort, gut health and immune function daily.

Daily soft chews for dogs prone to recurring itch â supporting the skin barrier, gut health and immune balance together.

"Goodkin's natural chews can help as part of a consistent daily wellness routine." - Dr. Cameron, DVM
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â â â â â Loved by 40,000+ caring pet owners
Trusted by 350+ independent veterinarians and formulated with vet-selected ingredients
Supports the gut, immune system and skin together, not just the skin surface
A tasty soft chew, not a drug. No artificial flavours, fillers, sugars, grain or seed oils
Love it or get your money back, no questions asked
Tried other supplements before? So had 78% of our customers. Goodkin works at the immune system level, not just the skin surface.

"I often see dogs with itchiness and sensitive skin that need ongoing support. Goodkin's natural chews can help as part of a consistent daily wellness routine."
Dr. Cameron
Board-Certified Veterinary Nutritionist

3-Strain ProbioticsSupports healthy gut and immune balance for dogs with itchy, sensitive skin.

Wild Salmon OilHigh in omega-3s, supports skin, coat, and reduces inflammation.

Apple Cider VinegarMaintains gut balance, strengthens the skin barrier, and soothes irritation.

Organic TurmericHelps manage inflammation, supports healthy responses, and eases allergy symptoms.

Turkey Tail MushroomBalances immune responses, supports skin comfort, and helps handle everyday sensitivities.

QuercetinA plant compound that helps support skin comfort and seasonal sensitivity.
No artificial flavours, fillers, sugars, grain, seed oils, corn or potato.
We stay at the forefront of pet health by combining the latest scientific research with expert insights. Every formula is carefully crafted to deliver the highest-quality ingredients for optimal pet well-being.

| Dog Size | Daily |
|---|---|
| SmallUp to 10 kg | 1 soft chew |
| Medium10-30 kg | 2 soft chews |
| LargeOver 30 kg | 3 soft chews |
60 soft chews per tub. Serve daily to build an easy routine.


Helps support dogs struggling with irritated paws and constant scratching, licking and chewing.

Omega-3-rich salmon oil, licorice root and turmeric support healthy skin and everyday comfort.

Vitamin C, omega-3s and turmeric-derived curcumin help maintain the skin barrier and promote a soft, glossy coat.

Researched probiotic strains and apple cider vinegar support a healthy gut, balanced digestion and normal immune function.

Turkey tail mushroom and quercetin help support skin comfort and a balanced response to everyday triggers.

93% of customers reported less constant scratching*
A calmer, happier pup - with each soft chew

The itch starts losing power. Goodkin supports the key areas behind recurring itch: gut health, immune balance and the skin barrier. Many owners notice less scratching and paw licking.

Your dog starts settling again. Irritated skin gets more time to recover, helping red patches, hot spots and itchy spots stay calmer for longer.

Calm skin becomes the new normal. Daily support helps maintain healthier-looking skin, a softer coat and a more balanced response to everyday triggers.
* Based on a July 2026 survey of Goodkin customers, with consistent use of 90+ days.
Trusted by dog parents worldwide







"My dog had seasonal allergies, ear infections, uncontrollable itching and licking. After his first jar, he's finally comfortable and 95% of his symptoms are gone!"

"These chews have been a game-changer for my dog. His itching has reduced dramatically, and his coat is healthy now. Plus, I've noticed fewer digestive issues. LOVE it!"

"My dog went from licking his paws constantly to stopping it completely after just 3 days of taking 3 daily supplement chews. He also loves the taste. We will be customers for life. The stuff is amazing!"
"This has worked great after 30 days my dog Reily had shown significant improvement with the paw licking and ear scratching. She finally doesn't seem miserable all the time."

"My dog was constantly itching even after multiple flea baths/treatments so I figured he must be allergic to flea bites. I found these allergy relief treats and he loves them! He's also no longer scratching himself incessantly. I'll definitely be repurchasing!"

"Omg - Andrews itchy feet have been a struggle for years. Vet visits, shampoos, shots, pills... no long-term results. Five days in and he hasn't chewed his feet. I'm amazed."

Don't just take our word for it
Daily support works best when you never run out. That's why we offer Subscribe & Save: you save 20% on every delivery, get free shipping on every order, and can pause, skip or cancel anytime.

Our three-level formula takes a more complete approach by supporting the gut, immune system and skin together, rather than focusing on just one part of the problem. It combines probiotics, apple cider vinegar, omega-3-rich salmon oil, licorice root, turmeric and vitamin C to help manage scratching, licking and chewing while supporting healthy skin, the skin barrier and coat condition. All in one simple daily chew.
Give your dog's daily amount by size: Small (up to 10 kg) 1 chew per day, Medium (10-30 kg) 2 chews per day, Large (over 30 kg) 3 chews per day. Each tub has 60 chews.
Most dogs start showing improvements within 2 to 4 weeks of daily use. Because skin and immune support work gradually, the best results typically appear after 6 to 8 weeks of consistent supplementation. For chronic itching, we recommend staying consistent for at least two months. In any case, you are covered by our 90-Day Money Back Guarantee, allowing you to help your pup 100% risk-free.
No worries. These are soft chews, not pills. They are designed to be easy to give and highly palatable for most dogs. Even picky eaters usually take them like a treat. In the very unlikely event they still don't accept the chews, it's very easy to crush the chew and mix it in their food, or give it with something they like (e.g. peanut butter).
In the rare case that this happens, we'll issue you a full refund, no problem.
Not at all. You can purchase Goodkin chews as a one time order or choose Subscribe and Save for extra convenience and savings. The subscription is flexible and can be modified, paused, or canceled anytime.
There are 60 chews in each tub.
The chews are suitable for dogs of all ages and breeds. However, we do recommend dogs begin to incorporate the chews into their daily routine starting at an age of 3 months or older.
Our veterinary team formulated our chews with natural ingredients that can be taken both alone or as a complementary product with other common and more targeted pet supplements. Nevertheless, we still recommend checking with your vet.
We offer tracked shipping worldwide, with delivery in around 5-7 days (depending on country). Subscribers enjoy automatic shipments, timed to their chosen delivery frequency, so you'll never run out of your dog's chews. For questions, please reach out to support@trygoodkin.com
90-day guarantee, no questions asked: love it or get your money back.
* Based on a July 2026 survey of Goodkin customers, with consistent use of 90+ days.
Individual results may vary. Goodkin is a supplement, not a drug, and not a substitute for a veterinarian's diagnosis. Please consult your veterinarian regarding any change in treatment or supplementation.
Subscribe & Save: 20% off and free shipping apply to every subscription order. Pause, skip or cancel anytime.